In this episode, I go over how to approach A/B testing when it’s not your full-time job and you’re not running a mega website with lots of traffic. With the ultimate objective to covert more leads and get more sales.
Read MoreEach week we name a software or service as our Tech Smart Boss Cool Tech of the Week in our newsletter. Not because they pay us or to put in an affiliate link, but because I […]
Read MoreWe may sound like a broken record, but the key to success is to deliver the right message, at the right time, to the right person. In this episode, we cover the concept of Customer Personas […]
Read MoreCheck out all the best of the week in Issue 59 of the Tech Smart Boss Newsletter. We talk a lot about using your website to generate leads (listen to Episode 36 of the podcast for […]
Read MoreThese days chat tools are a dime a dozen. But surprisingly a lot of businesses still don’t support chat on their website. In this episode, I give you a lot of chat tools to consider and […]
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