One thing you have to be doing with your website is generating leads. Many ways to do that, but done right, an inbound content strategy can give you the best return on investment (I’ll be covering this in an upcoming podcast).
And if you are putting content (blogs, sales pages, etc., etc.) on your website, you want Google to drive a path of potential customers your way.
As you probably know, Google changes their algorithm all the time but one thing that has been consistent, they care a lot about mobile optimized pages and a lot about speed!
So this tip is something very important that you may not have heard about, it’s a project that Google is putting their resources into, Accelerated Mobile Pages (AMP).
Check out the video for more on the topic and how to set it up quickly on your WordPress website.