Almost every social media company is under pressure these days due to all the security lapses, leaks, and controversies that are taking place, almost on a daily basis it seems. As a result, they are making changes to restrict APIs, change terms and conditions, and do whatever they can to stop the bleeding and bad press, and it seems like they could care less the impact to our businesses and their developer partners who are using those services. In this episode, I go over the changing landscape in social media, how it’s impacting your business, and what you should do about it.
Topics Discussed (Time Stamped)
01:24 The state of social media today and how it’s affecting your business 12:24 Fast changes on social media websites 15:29 Changes on Facebook 20:52 On Instagram and Facebook stopping automation 23:48 YouTube monetizing your videos 26:41 Changes on Twitter 30:34 Question you should ask yourself 35:57 Using social media the way it’s intended 37:40 Influencer marketing