Almost every social media company is under pressure these days due to all the security lapses, leaks, and controversies that are taking place, almost on a daily basis it seems. As a result, they are making changes to restrict APIs, change terms and conditions, and do whatever they can to stop the bleeding and bad press, and it seems like they could care less the impact to our businesses and their developer partners who are using those services. In this episode, I go over the changing landscape in social media, how it’s impacting your business, and what you should do about it.
01:24 The state of social media today and how it’s affecting your business
12:24 Fast changes on social media websites
15:29 Changes on Facebook
20:52 On Instagram and Facebook stopping automation
23:48 YouTube monetizing your videos
26:41 Changes on Twitter
30:34 Question you should ask yourself
35:57 Using social media the way it’s intended
37:40 Influencer marketing
Thanks for listening and checking out the show notes, any feedback, comments, or questions, send me an email at [email protected]
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