I've never been a fan of social proof widgets, you know the ones I am talking about, they put the names and pictures of people who may have signed up for a webinar or purchased a product in the past to try to entice you to subscribe or sign up yourself.
Maybe it's just me, I don't like peer pressure. But science does show that social proof does have a strong psychological influence on us.
But then I ran across ProveSource and while they let you do the picture and name thing, they also have a few other options which I really like. And they have one of the best user interface and user experiences that I have seen in this space.
Check out this video as I discuss the social proof concept, sign up for a new account in ProveSource, and deploy a live widget on the Tech Smart Boss website.
ProveSource is definitely a Social Proof solution to check out for your website.